Why You Should Hire an Augmented Reality(AR) Event Planner for Your Next Tech Event

AR is changing the way we go to events, from business meetings to product debuts. If you want your tech event to be more than just average, hiring an AR event planner can help. Here are some reasons why you should hire an AR expert for your next event.

1. Engaging Attendees in a Deep Way

It's hard for people to stay interested during traditional events. AR fixes this by:

• Interactive Booths: Displays with AR let people scan QR codes or use AR apps to get access to 3D product demos, videos, and games.
• Virtual Networking: When you scan AR badges, they can show you the profiles of other people who are there, which makes networking easy.
• Live Polls and Quizzes: AR overlays can include live polls, quizzes, and leaderboards to get more people involved.

For example, at a tech expo, an AR(Augmented Reality) organizer employed holographic speakers so that people could "talk" to virtual presenters.

2. Better Brand Memory and Marketing Effect

Attendees share their amazing experiences on social media, which spreads the word about your event.

• AR Photo Booths: Custom filters and customized AR effects make people want to share on social media.
• Virtual Product Demos: Instead than just looking at things on a screen, people can see them in 3D.
• Gamification: Scavenger hunts with AR clues make people more interested in and involved with your business.

A smartphone launch employed AR to enable people "test" features in a virtual setting, which led to 40% more mentions on social media.

3. Solutions That Are Affordable and Can Grow With Your Needs

• No Physical Limitations: AR makes it less necessary to set up expensive physical things like big stages and printed materials.
• Hybrid Event Support: With holographic streaming, AR can connect people who are there in person with people who are there online.
• Content That Can Be Used Again: AR experiences can be used again for future events or marketing initiatives.

4. Insights Based on Data to Get a Better ROI

AR event platforms keep track of:

• ✔ User interactions (most popular booths)
• ✔ Dwell time (how long people spend on AR experiences)
• ✔ Lead generation (scan-to-contact features)

This information helps make future events better at getting people to buy.

5. Making Sure Your Events Will Last

As Metaverse and Web3 become more popular, AR is becoming more important for:

• Virtual Venues (holding events in digital places)
• NFT Ticketing (digital tickets with AR)
• AI + AR Integrations (event suggestions based on your interests)

Companies that use AR now will be ahead of the game in the event industry.